PORTFOLIO PROJECT

SaaSBoomi (Podcast)

Curating a content strategy for a podcast series that included some of the country's top SaaS founders

REQUIREMENT
Marketing
VISUAL STYLE
Interview
OUTPUT
12 Episodes
saasboomi podcast
saasboomi podcast
saasboomi podcast

ACHIEVEMENT

SaaSBoomi required a comprehensive revamp of their podcast post-production process, and improvement in visual treatment. When executed, the channel saw almost 100% increase in their subscriber base within a quarter.

SaaSBoomi required a comprehensive revamp of their podcast post-production process, and improvement in visual treatment. When executed, the channel saw almost 100% increase in their subscriber base within a quarter.

SaaSBoomi required a comprehensive revamp of their podcast post-production process, and improvement in visual treatment. When executed, the channel saw almost 100% increase in their subscriber base within a quarter.

Goal

Goal

The need was to elevate the post-production quality of SaaSBoomi’s podcast episodes, which feature industry leaders and influencers, ensuring consistency in visuals, framing, and sound across all content.

The need was to elevate the post-production quality of SaaSBoomi’s podcast episodes, which feature industry leaders and influencers, ensuring consistency in visuals, framing, and sound across all content.

Process

Process

The project began with a thorough review of the existing podcast episodes to identify improvement areas. This led to developing opportunities for improvement in screen direction, framing, motion graphics, and audio mixing. Inconsistent visual direction and half-screen boxes were corrected by locking in a more standardized template and improving framing across all episodes. Visual quality was enhanced by addressing ratios and ensuring all footage met required standards. New branded elements were integrated, adding a more professional feel to intros, transitions, and other segments. On fixing all of this and perfectly strategizing on a one-to-many content creation form, reels and articles were also extracted from the long form, to create a multi-platform synergy to drive community adoption.

The project began with a thorough review of the existing podcast episodes to identify improvement areas. This led to developing opportunities for improvement in screen direction, framing, motion graphics, and audio mixing. Inconsistent visual direction and half-screen boxes were corrected by locking in a more standardized template and improving framing across all episodes. Visual quality was enhanced by addressing ratios and ensuring all footage met required standards. New branded elements were integrated, adding a more professional feel to intros, transitions, and other segments. On fixing all of this and perfectly strategizing on a one-to-many content creation form, reels and articles were also extracted from the long form, to create a multi-platform synergy to drive community adoption.

Result

Result

The revamped post-production workflow resulted in increased viewer retention and positive feedback on the professional look and feel of the podcast. The channel’s growth reflected the improved quality, with more consistent branding across all episodes.

The revamped post-production workflow resulted in increased viewer retention and positive feedback on the professional look and feel of the podcast. The channel’s growth reflected the improved quality, with more consistent branding across all episodes.

saasboomi podcast brand guidelines
saasboomi podcast brand guidelines
saasboomi podcast brand guidelines
saasboomi podcast thumbnails
saasboomi podcast thumbnails
saasboomi podcast thumbnails
saasboomi podcast content snippets
saasboomi podcast content snippets
saasboomi podcast content snippets
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saasboomi podcast brand guidelines
saasboomi podcast brand guidelines
saasboomi podcast analysis
saasboomi podcast analysis
saasboomi podcast analysis
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We look forward to hearing from you, and helping you out in whatever way we can.

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We look forward to hearing from you, and helping you out in whatever way we can.

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© 2024 DreamVid Creatives Private Limited. All Rights Reserved.

© 2024 DreamVid Creatives Private Limited.

All Rights Reserved.